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Dragon Quest XI to be localised in five different languages

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Sim Kid
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Dragon Quest XI to be localised in five different languages

Post by Sim Kid » Sun Jul 30, 2017 12:31 pm

Yuji Hori announced it in a video this week. https://twitter.com/DragonQuest/status/ ... 6869381125


The true question is... are we getting all three versions? Japan still doesn't have the switch version.

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Post by I am nobody » Sun Jul 30, 2017 12:48 pm

I'll probably give it a rent when we get it. Haven't really seen anything so far that particularly sold me on it, despite the truly absurd amount of advertising they bombarded me with in Japan.

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Post by Sim Kid » Sun Jul 30, 2017 2:48 pm

Well to be fair Dragon Quest is a huge thing in Japan whereas everywhere else it's pretty much a cult classic.

You know, kinda like FIFA and Europe. They give FIFA midnight releases out there.

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Post by I am nobody » Sun Jul 30, 2017 3:13 pm

I get that, but there's a point where everyone is already aware of your game and marketing becomes a waste of money. Maybe that bar is dramatically higher in Tokyo for some reason, but I feel like they would still have hit it long before buying out multiple entire commuter trains for advertising and putting at least a handful of displays in everything even slightly resembling an electronics store a month before release. None of it showed or said much of anything about the game, so I can't imagine it convinced many people who weren't already going to preorder.

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Post by Sim Kid » Sun Jul 30, 2017 11:36 pm

Different cultures, different marketing.

I mean, you were in Japan, how many commercials out there had anything to do with the product? :P It's the country that produced the freaking Tarako noodle babies....

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Post by I am nobody » Mon Jul 31, 2017 5:04 am

As far as train ads are concerned, most of them, actually. It's things like English schools that all come with a blurb about how successful you'll be if you're fluent, phone ads talking about how cheap they are, university open houses, the occasional tourism ad, etc.

That said, it's not that the DQXI ads had nothing to do with the game, it's that they only showed some uneventful CG footage and the cover art.

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